Liiiuberri is a small brand based in London, founded by artist and designer Liuba Arutiunova. It’s a place where gentle yet fierce whimsy blends with organic beauty, unfolding through jewellery, clothing, digital art, and tender little objects.
At the heart of the brand lies a deep appreciation for beadwork, thoughtfully combined with pearls and natural gemstones. Drawing inspiration from nature, each piece echoes the shapes and symbolism of flowers, berries, fruits, and insects — capturing a sense of charming beauty and wonder.
Liiiuberri is a quiet exploration of contrasts — crafted, imperfect, a little surreal, a little silly, filled with soft melancholy and the sweet surprise of everyday joy.
All pieces are individually crafted by hand with a lot of love and care. They are delicate and very cute.
Please avoid any contact with water. Store your jewellery in a safe, dry place. It is also recommended that you take off your jewellery at night.
Happy to make custom orders, please contact liuba.arutiunova@gmail.com for information.
Liuba x
Follow my Instagram for updates and creative experiments, I share not only beaded creations but also 3D illustrations and animations. Open to any creative collabs ♡





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